About the RSS to Email Add-on
RSS to Email allows you to automatically send blog posts to your subscribers, in an email. It's just like a regular RSS feed (which stands for Rich Site Summary, or Really Simple Syndication), except that your posts are sent out in an email, to your recipients' inboxes.
Connect your blog, design your email template like a normal campaign, set the schedule, and choose the subscribers. Then your email sends, only when you post new content.
The RSS to Email Add-on allows you to offer a variety of options to your readers. It's great to provide an RSS subscription option on your site, but maybe some folks don't use an RSS reader. Offering an RSS feed in email form gives you more opportunities to connect with your subscribers. And there's no need to create content twice -- just post your article on your blog, and Email Marketing sends it out in email form, automatically.
The RSS to Email Add-on is available for both Up & Running accounts, as well as Pro accounts.